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YMCA removes economic barriers between those in need, programs | Families

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YMCA removes economic barriers between those in need, programs
Families, Health
YMCA removes economic barriers between those in need, programs

ATLANTA -- The YMCA of Metro Atlanta kicked off a campaign on Tuesday that will connect families in need with scholarships, allowing them to participate in YMCA programs. 

The campaign, Why It Matters takes place once a year. For 2013, board members Charlie Yates, Jr. and Carol Cookerly will co-chair the campaign as it works towards raising $2.7 million. 

"The Y has always had an annual campaign that helped meet the need for financial assistance," Cookerly said. "But, this marks the first year we are pulling together our 23 local Ys and launching a system-wide brand and effort to secure the funds we need to continue to play a pivotal role in Atlanta by helping individuals, especially children, reach their greatest potential."

A spokeswoman for the Why It Matters campaign said that more than 20 percent of YMCA members receive financial assistance by reaching the $2.7 million goal. Plus, the efforts can make know what they YMCA can offer to communities. 

As reported, the YMCA has been an advocate of youth development, health and social responsibility since 1958. YMCA teams aim to serve all community members by identifying those in need and making sure they are involved, no matter their financial positions. 

For more information, visit the YMCA of Metro Atlanta online. 

Families, Health

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